Dubciteh wrote:Mase wrote:Genuinely never heard him mentioned until an hour ago. Looks like a baldy nonce to me, but I’m sure he’s a lovely guy.
He was on one of the documentaries with txiki when they discussed players and wages. Hes one of their right hand men and has been around since the start more or less.
As I recall he was US educated here are bits of his Linked In profile
Omar Berrada posted this • 2mo2mo
The 22/23 season was a historic season for Manchester City on and off the pitch. It was the culmination of many years of persistence and hard work by so many people. The journey continues.
City release 2022/23 Annual Report confirming a consecutive year of record-breaking revenues and profits
mancity.com • 5 min read
About
Omar is Chief Football Operations Officer for City Football Group. He is a C-suite sports executive with expertise in the management of club business and football operations, including player transactions, sponsorship and media rights with 20 years of senior-level experience in the football industry and 5 years in the telecommunications sector. Omar has extensive experience in managing football club operations, through both his time as Manchester City’s COO and his current role as City Football Group‘s Chief Football Operations Officer. He also has a proven track record in negotiating with major global brands and companies, having delivered multi-million-pound sponsorship and media-related contracts for FC Barcelona and Manchester City. Omar’s personal background is quite diverse and international; having lived in 6 different countries with a fluent command of four languages has helped him develop an extensive global network of industry contacts.
For his current role, Omar is responsible for managing and optimising group football operations for almost 100 teams across 11 clubs on 5 continents, managing several departments across CFG including player transactions, data analytics, sports science and scouting in order to develop talent, maximise on-pitch performance and generate value for the group. He has also represented Manchester City and the Group in multiple governing bodies (such as the European Clubs Association and the Women’s Superleague FA board). Before the actual role, Omar was COO for Manchester City Football Club. In this role, he was responsible for all business aspects of the club; reporting to the City Football Group CEO and working in close collaboration with the Football Director in relation to the club’s football operations (including player contracts and transfers).
Prior to this role as COO, Omar was SVP – Group Commercial Director, forming part of the Group’s Executive Leadership Team and reporting to the board on a quarterly basis. His remit included leading the commercial department across the global organisation by overseeing 4 business units: Partnership Sales, Partnership Activation, Retail & Licensing, and Tours. The SVP role focused on creating the vision and building a global commercial department that now has a presence in over 10 cities on 5 continents.
Omar worked at FC Barcelona as the Head of Sponsorship and Senior Media Business Development Manager, during a very successful era for the Catalan club and prior to that, he worked in the telecommunications sector with the companies Tiscali and World Online.Omar is Chief Football Operations Officer for City Football Group. He is a C-suite sports executive with expertise in the management of club business and football operations, including player transactions, sponsorship and media rights with 20 years of senior-level experience in the football industry and 5 years in the telecommunications sector. Omar has extensive experience in managing football club operations, through both his time as Manchester City’s COO and his current role as City Football Group‘s Chief Football Operations Officer. He also has a proven track record in negotiating with major global brands and companies, having delivered multi-million-pound sponsorship and media-related contracts for FC Barcelona and Manchester City. Omar’s personal background is quite diverse and international; having lived in 6 different countries with a fluent command of four languages has helped him develop an extensive global network of industry contacts. For his current role, Omar is responsible for managing and optimising group football operations for almost 100 teams across 11 clubs on 5 continents, managing several departments across CFG including player transactions, data analytics, sports science and scouting in order to develop talent, maximise on-pitch performance and generate value for the group. He has also represented Manchester City and the Group in multiple governing bodies (such as the European Clubs Association and the Women’s Superleague FA board). Before the actual role, Omar was COO for Manchester City Football Club. In this role, he was responsible for all business aspects of the club; reporting to the City Football Group CEO and working in close collaboration with the Football Director in relation to the club’s football operations (including player contracts and transfers). Prior to this role as COO, Omar was SVP – Group Commercial Director, forming part of the Group’s Executive Leadership Team and reporting to the board on a quarterly basis. His remit included leading the commercial department across the global organisation by overseeing 4 business units: Partnership Sales, Partnership Activation, Retail & Licensing, and Tours. The SVP role focused on creating the vision and building a global commercial department that now has a presence in over 10 cities on 5 continents. Omar worked at FC Barcelona as the Head of Sponsorship and Senior Media Business Development Manager, during a very successful era for the Catalan club and prior to that, he worked in the telecommunications sector with the companies Tiscali and World Online.
ExperienceExperience
Chief Football Operations OfficerChief Football Operations Officer
City Football Group / Manchester City FC · Full-timeCity Football Group / Manchester City FC · Full-time
Sep 2020 - Present · 3 yrs 5 mosSep 2020 - Present · 3 yrs 5 mos
Manchester, England, United KingdomManchester, England, United Kingdom
Board Member and Chair of the commercial committee
FA Women’s Superleague and Women’s Championship boardFA Women’s Superleague and Women’s Championship board
Jul 2019 - Jul 2021 · 2 yrs 1 moJul 2019 - Jul 2021 · 2 yrs 1 mo
Wembley, Greater London, United KingdomWembley, Greater London, United Kingdom
Manchester City Football Club logo
Manchester City Football ClubManchester City Football Club
9 yrs 1 mo9 yrs 1 mo
Chief Operating OfficerChief Operating Officer
Sep 2016 - Sep 2020 · 4 yrs 1 moSep 2016 - Sep 2020 · 4 yrs 1 mo
Manchester, United KingdomManchester, United Kingdom
Senior VP. Group Commercial DirectorSenior VP. Group Commercial Director
Jan 2015 - Sep 2016 · 1 yr 9 mosJan 2015 - Sep 2016 · 1 yr 9 mos
London, United KingdomLondon, United Kingdom
Director of Partnership SalesDirector of Partnership Sales
Sep 2013 - Jan 2015 · 1 yr 5 mosSep 2013 - Jan 2015 · 1 yr 5 mos
Show all 4 experiences
Manchester China Forum logo
Board MemberBoard Member
Manchester China ForumManchester China Forum
Nov 2017 - Aug 2020 · 2 yrs 10 mosNov 2017 - Aug 2020 · 2 yrs 10 mos
Manchester, United KingdomManchester, United Kingdom
FC Barcelona logo
Head of SponsorshipHead of Sponsorship
FC BarcelonaFC Barcelona
Jan 2004 - Aug 2011 · 7 yrs 8 mosJan 2004 - Aug 2011 · 7 yrs 8 mos
Previous role: Media Business Development ManagerPrevious role: Media Business Development Manager
Show all 10 experiences
EducationEducation
IESE Business School logo
IESE Business SchoolIESE Business School
PDD, General ManagementPDD, General Management
2008 - 20092008 - 2009
Universitat Ramon Llull logo
Universitat Ramon Llull
2001 - 20022001 - 2002
Master of e-commerceMaster of e-commerce
Show all 3 educations
SkillsSkills
SponsorshipSponsorship
Endorsed by Gawain Davies and 28 others who are highly skilled at thisEndorsed by Gawain Davies and 28 others who are highly skilled at this
Endorsed by 10 colleagues at Manchester City Football ClubE
SportsSports
Endorsed by Nick Garcia and 10 others who are highly skilled at this
Endorsed by 6 colleagues at Manchester City Football Club
90 endorsements90 endorsements
Show all 31 skills
Recommendations Leaders 40 under 40 - class of 2016
Associated with Manchester City Football Club
Associated with City Football Marketing (CFM)
by PeterParker » Sat Jan 20, 2024 6:17 pm 
