Man City - World's Most Valuable Club Brand
Posted: Tue Jun 06, 2023 8:36 am
Manchester City FC becomes the world’s most valuable football brand, ending Real Madrid’s four-year streak at the top
Manchester City FC (brand value up 13% to €1.51 billion) has achieved a historic milestone by surpassing Real Madrid CF (brand value down 4% to €1.46 billion) as the world's most valuable football club brand. The club’s brand value has seen a positive increase of 34% growth since the COVID-19 pandemic and has now reached an all-time high. Manchester City FC also boasts the highest revenue in this year’s table, a key driver in its ascent to the top.
Hugo Hensley, Head of Sports Services at Brand Finance, commented:
“Manchester City FC has achieved an extraordinary feat by surpassing Real Madrid to become the champion of football club brands. For a decade now, the City team has exerted its dominance in English football, including securing four Premier League titles in the past five seasons. However, the club’s performance in this year’s ranking highlights that Manchester City FC are performing off the pitch in terms of building a strong brand and attracting fans and sponsors, and setting the stage for what should be an iconic 2023 Champions League final against Inter Milan.”
https://brandirectory.com/rankings/football/
Manchester City FC (brand value up 13% to €1.51 billion) has achieved a historic milestone by surpassing Real Madrid CF (brand value down 4% to €1.46 billion) as the world's most valuable football club brand. The club’s brand value has seen a positive increase of 34% growth since the COVID-19 pandemic and has now reached an all-time high. Manchester City FC also boasts the highest revenue in this year’s table, a key driver in its ascent to the top.
Hugo Hensley, Head of Sports Services at Brand Finance, commented:
“Manchester City FC has achieved an extraordinary feat by surpassing Real Madrid to become the champion of football club brands. For a decade now, the City team has exerted its dominance in English football, including securing four Premier League titles in the past five seasons. However, the club’s performance in this year’s ranking highlights that Manchester City FC are performing off the pitch in terms of building a strong brand and attracting fans and sponsors, and setting the stage for what should be an iconic 2023 Champions League final against Inter Milan.”
https://brandirectory.com/rankings/football/