Amazon versus Sky

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Re: Amazon versus Sky

Postby Mase » Thu Dec 14, 2017 8:30 pm

The Foggy Blue wrote:Luis Aragones did say our Dave had the biggest cajones in the Spanish squad...


Literally!
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Re: Amazon versus Sky

Postby Wonderwall » Thu Dec 14, 2017 10:52 pm

I think the Amazon documentary will give us a glimpse into things we think we know about and we will be wrong and blown away, however I think we will also see the other side of players and maybe we will see things that change our view on certain players. I hope it's a positive but I think it will be more negative.

I remember the Liverpool one, hardly any Liverpool fans unknown liked it and most thought it to be cringeworthy. Let's hope we do better with this effort, despite the onfield results, we want this to be a positive message overall.
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Re: Amazon versus Sky

Postby Nigels Tackle » Fri Dec 15, 2017 1:55 am

Wonderwall wrote:I think the Amazon documentary will give us a glimpse into things we think we know about and we will be wrong and blown away, however I think we will also see the other side of players and maybe we will see things that change our view on certain players. I hope it's a positive but I think it will be more negative.

I remember the Liverpool one, hardly any Liverpool fans unknown liked it and most thought it to be cringeworthy. Let's hope we do better with this effort, despite the onfield results, we want this to be a positive message overall.


if it's done like the nfl ones (and we win the quadrauple) it will be fucking amazing
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Re: Amazon versus Sky

Postby Bournemouthcityfan » Fri Dec 15, 2017 6:43 am

I’m looking forward to seeing this on amazon the club is trying to be bigger commercially to be bigger than the scum fair enough
And this will be like an hours advertising every week for a while AND we get paid for it too.
Making us a household name is marketing calling it whoring is ignorant.
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Re: Amazon versus Sky

Postby Londonblue » Fri Dec 15, 2017 1:53 pm

After some considerable time away from the forum, it's interesting coming back and observing opinion on here.

The CFG/Amazon deal is significant. The really interesting thing about this deal isn't so much the documentary on City, it's the positioning of the Group with global broadcasters - terrestrial, cable, satellite and now OTT (web). Having worked with a global sports broadcaster with Premiership rights, their interest is in reach - numbers of eyeballs. Football is categorised as an entertainment, and one that is growing around 10% YoY. Broadcasters with rights to club content (games, interviews, documentaries) allow them to reach new customers/fans in more and more markets. The bigger the club (or brand) the bigger marketing and monetising opportunities.

For some, this may be sacrilege - but it is reality.

The approach of the Group is to dominate in every aspect of football - on the pitch, commercially, player development, experience, sponsorship, expansion - everywhere. Pep was an important piece of that, as is the continual acquisition of other clubs around the world, endless sponsorship and partnership announcements (by the way, anyone switched brand of tyre to Nexen yet?!). The Amazon documentary broadens our audience, increases revenues and allows CFG to engage in rights conversations that NO OTHER team can, including Barcelona, Real or Bayern.

Interesting times
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Re: Amazon versus Sky

Postby Wonderwall » Fri Dec 15, 2017 3:05 pm

Londonblue wrote:After some considerable time away from the forum, it's interesting coming back and observing opinion on here.

The CFG/Amazon deal is significant. The really interesting thing about this deal isn't so much the documentary on City, it's the positioning of the Group with global broadcasters - terrestrial, cable, satellite and now OTT (web). Having worked with a global sports broadcaster with Premiership rights, their interest is in reach - numbers of eyeballs. Football is categorised as an entertainment, and one that is growing around 10% YoY. Broadcasters with rights to club content (games, interviews, documentaries) allow them to reach new customers/fans in more and more markets. The bigger the club (or brand) the bigger marketing and monetising opportunities.

For some, this may be sacrilege - but it is reality.

The approach of the Group is to dominate in every aspect of football - on the pitch, commercially, player development, experience, sponsorship, expansion - everywhere. Pep was an important piece of that, as is the continual acquisition of other clubs around the world, endless sponsorship and partnership announcements (by the way, anyone switched brand of tyre to Nexen yet?!). The Amazon documentary broadens our audience, increases revenues and allows CFG to engage in rights conversations that NO OTHER team can, including Barcelona, Real or Bayern.

Interesting times


Welcome.back blue, about time too :D
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